Client: Avery Dennison
Project: Intl. Clubhouse
International Clubhouse functioned as part clubhouse and part creative laboratory. Our special customisation space allowed guests to create a limited edition jersey with bespoke badges, names, numbers, flags and mottos, designed by our creative team and produced by our friend’s at Avery.
We printed a total of 500 jerseys, with guests from Nike, Umbro, adidas, Hummel, Liverpool FC, Tottenham, Manchester City and Mizuno amongst others.
The space became the alternate venue to watch the World Cup in London, offering a completly different experience for our audience.
Full Production, Creative Direction, Graphics, Photography, Content Strategy, Space Design and management of the event.